Satirated Fat
May 20th, 2009 by timbotronBay Area artist and industrial designer Lawrence Yang’s take on the new Pepsi logo:

His rendition has haunted me for months and I will never see the new logo the same way again. Well done Lawrence, hope you don’t get sued.
Yang’s design is available in t-shirt form (even in fat sizes).







May 21st, 2009 at 2:43 am
This is awesome! I wish I could buy a shirt of both logos side by side, so more people would ‘get it’ … that being said, I still might get this.
Buy the men’s shirt here: http://www.printfection.com/suckatlife/Pepsi-Logo-A-response-T-Shirt/_p_3544906
May 26th, 2009 at 2:44 am
Thanks for the post! What’s funny is that the larger (XL, XXL) sizes are actually the most popular purchases for this shirt… maybe people are proud of their Pepsi guzzling lifestyle?
@Heywood – I originally wanted the side by side… but then it looked like boobs =/.
Cheers
May 27th, 2009 at 1:39 am
Ah, boobs. I guess this will have to be a “those-who-know” shirt. Well done, sir!
May 28th, 2009 at 1:03 pm
This is tremendously awesome. As a graphic designer who personally detests the horrible mishandling of the Pepsi brand I truly appreciate the injection of humor here. Nice work